A new clothing chain from American Eagle Outfitters, which is set to open its first store in McLean, VA on Wednesday, will offer casual apparel that is both familiar and unfamiliar for the postcollegiate crowd that cleans up the sloppy clothing of their youth, using finer fabrics, tighter tailoring and sleeker silhouettes - like a cashmere pocket T-shirt, chinos sandblasted to feel like denim and a cable knit sweater that is hand-knit with yak yarn.
the chain’s name can be traced to the late Martin and Osa Johnson, a globetrotting husband and wife team from Kansas who explored Africa and the South Pacific Islands, chronicling their travels in photographs and diaries.
Executives at Martin & Osa said the couple had served as the creative inspiration for the entire chain, becoming the yin and the yang around which clothes were designed, fabrics were chosen and stores were laid out. Read more.
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